The 10 Billion Lives tour came to Cerritos College on Wednesday, April 23 and Thursday, April 24. The 10 Billion Lives tour is part of the organization F.A.R.M., or Farm Animal Rights Movement.

The group set up its stand in front of the Student Center and just off the “Hill” on Thursday. It also handed out fliers to students in front of the library.

The television sets and headphones were set to watch four-minute videos about the treatment of farm animals. The group brought students in by giving a dollar to students who watched the video.

Jerry Calloway, business administration major, said about the video, “I think it was cruel, but at the same time it’s all about the money. That’s why (F.A.R.M.) gave me this dollar. It’s all about the money.”

He added, “I always wanted to change my eating habits but I don’t really know how. And actually it’s easier to eat unhealthy. It’s easier and there’s easier access.”

Angie Fitzgerald, part of the tour, said that it was nation-wide, “We come to colleges to educate students on the realities of the meat, egg and dairy industries.”

Micheal Reeves, sociology major, also watched the video. He said he was open to the idea of reducing his meat intake but not stopping altogether. “I don’t think I can stop completely.”

Reeves added, “I think it would be really hard to stop eating meat altogether.”

“Most students are pretty shocked. A lot of them, luckily, have seen things like Food Inc.; that’s a great documentary. But that doesn’t make it any less difficult to watch this video,” Fitzgerald said.

The pamphlets handed out to students gave them further information on how reducing their meat intake can help farm animals, as well as tips on substituting red meat for chicken, turkey or fish.

For more information on F.A.R.M., students can visit its website www.farmusa.org.

For information on going vegan, students can visit opposecruelty.org.