Cerritos College
Cerritos College • Norwalk, Calif.

Talon Marks

Cerritos College • Norwalk, Calif.

Talon Marks

Cerritos College • Norwalk, Calif.

Talon Marks

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American Crew films at Cerritos College

Stephanie Romero/TM

Representatives from American Crew, a hair product company, used the Cerritos College soccer field on Wednesday as the set for the company’s latest commercial.

The scenes that were filmed portrayed soccer players taking various shots at a goal.

According to Producer Brian Duck, the Cerritos soccer field was chosen because of its simplistic appearance.

“It just had a classic, but not too specific look,” Duck said, “It looked like it could be any campus, anywhere.”

Aside from the soccer field, the cast and crew also had the chance to visit the locker room, the weight room, and as the football field.

Creative Director Craig Hansen elaborated on the choice to use the soccer field.

Hansen said, “We were looking for a location where we could film an awesome soccer field.

“We were actually quite impressed with the nice quality and the people here have been really great.”

He also mentioned that since it was a commercial for a hair product, using a sport that did not use helmets was important for the commercial.

Kyle Carlson, one of the actors portraying a soccer player, explained the plot of the commercial.

He said, “The idea is that you have a group of guys that are on the soccer team and their girlfriends are cheering them on.

“It’s about the all-American guy that plays sports. It’s all about the hairdo and with all the products [American Crew] has, your hair is going to stay in shape but you’re still that cool, suave guy at the end of the day.”

Carlson, who normally works as a contractor, is familiar with the athletic environment.

His background in sports includes playing football, soccer and, most recently, rugby at Winona State University.

Also on the set was Carlson’s identical twin brother, Lane, who was also helped portray the main soccer player.

The Carlson twins, as they are more popularly known, have worked with companies such as Armani, Ambercrombie and Fitch, Calvin Klein, and have acted on shows like  Fear Factor, Mobile Home Disaster and HGTV.

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American Crew films at Cerritos College